Milwaukee Co-Op to Sell `Ugly` Produce to Fight Food Waste


Milwaukee Co-Op to Sell `Ugly` Produce to Fight Food Waste


A San Francisco-based company`s partnership with Wisconsin Food Hub Cooperative in Milwaukee will offer residents in the area access to ugly produce at a discount compared to the more visually appealing fruits and vegetables...

MILWAUKEE (AP) — Is beauty in the eye of the beholder when it comes to produce? For "ugly" produce advocates, the answer is yes.

"There`s nothing wrong with it, it just looks different and, you know, I think historically this stuff has kind of been marginalized because stores think people won`t buy it," said Reilly Brock, content manager for Imperfect Produce, a company that sources imperfect produce from farms for home delivery...

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Ken Notes: This Ugly product is also great for those preparing food for others...

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- - Volume: 6 - WEEK: 28 Date: 7/9/2018 8:04:46 AM -